Simp Mobile facts
Simp Mobile is an AI that makes your phone calls for you.
These are short facts about it in the UK, each generated from the same data as the rest of this site and linked to the page it comes from.
What is Simp Mobile?
Simp Mobile is an AI that makes your phone calls for you, from its own AI number. AI calling
In the UK, Simp Mobile also sells eSIM mobile plans with unlimited data, calls and texts. Plans
Simp Mobile is sold in the UK, the United States and Canada. Availability
Simp Mobile is run by Simp Industries Ltd, registered in England and Wales, company number 16366317. About
What does Simp Mobile cost?
Simp AI: £6 a month rolling monthly, or £6 a month on the upfront term, £18 billed every 3 months. Plans
Simp+: £12 a month rolling monthly, or £10 a month on the upfront term, £30 billed every 3 months. Plans
Simp Pro: £15 a month rolling monthly, or £13 a month on the upfront term, £39 billed every 3 months. Plans
Prices are in GBP (£). Plans
All prices include VAT. Terms
How many AI minutes come with each plan?
Simp AI includes 10 AI minutes a month. Plans
Simp+ includes 10 AI minutes a month. Plans
Simp Pro includes 20 AI minutes a month. Plans
AI minutes count only while a simp is on the phone, and the whole call counts, time on hold included. AI calling
Your simp waits on hold for up to 6 minutes, then lets you know so you can take over. Any call your simp is handling ends after 10 minutes. Hand-over isn't automatic: you tap Take over in the Simp app. AI calling
Plan minutes reset every month. Top-up minutes come in packs of 10, 20 or 30 minutes and last 60 days from when you buy them. Plans
What comes with every plan?
Every plan includes 1 AI number, and you can add up to 2 extra AI numbers. Your AI number
An AI number is issued to you when you sign up. You cannot choose its digits. Your AI number
A simp answers calls to your AI number, screens callers you do not know and takes messages. Your AI number
There are 4 personas: Poppy (bright, quick and upbeat.), Alfie (warm, easygoing and friendly.), Bev (calm, warm and firm) and Gareth (measured, calm and courteous). They have the same skills, and you pick one for each call. They speak British English. AI calling
You set up and follow calls in the Simp app, which runs on iOS 17 or later and Android 7 or later. The Simp app
What does a simp do, and what does it ask you first?
Once you have approved a call, a simp: rings the number you approved; waits on hold for up to 6 minutes and gets through phone menus; works towards the goal you set; shares the facts you marked "allowed to share"; answers calls to your AI number and takes messages; writes you a transcript and a summary afterwards. What your simp is allowed to do
A simp asks you first before: starting any call; anything you marked "ask me first"; agreeing to anything that commits you; a repeating call. What your simp is allowed to do
You can mark any detail as sensitive, and your simp asks you every time before using it. AI calling
On Simp Pro, autonomous mode is your say-so given in advance, as rules you set for your AI apps. What your simp is allowed to do
A simp never: calls without your say-so; gives out passwords, PINs or security answers; shares anything you marked "never"; makes up a fact it hasn’t been given; claims to be you; calls from your own number; denies being an AI when it’s asked. What your simp is allowed to do
On Simp+ and Simp Pro, you can schedule calls for later and set up a series of repeating calls. Plans
You can listen to a call live, take it over, or end it at any time in the app. What your simp is allowed to do
A simp only rings numbers you approve. It cannot work through a list, dial in bulk or make marketing calls. What your simp is allowed to do
A simp cannot call 999. In an emergency, call 999 yourself, straight away. What your simp is allowed to do
Your simp only calls between 8am and 9pm, in the time zone of the person or business it's calling. Calls to a toll-free number follow these hours in your own time zone. Is AI calling legal?
Does a simp say it is an AI?
In the UK, a simp says it is an AI whenever anyone on a call asks, and never denies it. Is AI calling legal?
The person called does not have to talk to an AI. If they would rather not, a simp ends the call politely and tells you in the call summary. Is AI calling legal?
Calls are not recorded as audio. They are transcribed as they happen, and you can see each call's transcript and summary in the app for 30 days. Is AI calling legal?
Can an AI app ask for a call?
Yes. You can ask for a call from ChatGPT, Claude, Gemini, Copilot, Zapier, Siri and Muse. Muse is available in the US and Canada for now. AI apps
Every plan can connect every AI app we support. The only difference is autonomous mode, on Simp Pro. AI apps
An AI app can set up a call, but it never calls without your say-so: the call waits for your approval, or follows your say-so given in advance on a plan with autonomous mode. The app is told the outcome, never your number or who you are. What your simp is allowed to do
What do the mobile plans in the UK include?
Simp+ and Simp Pro include a Simp eSIM with unlimited UK data, calls and texts. Is Simp really unlimited?
Simp AI has no Simp eSIM, so no mobile data, calls or texts. It runs alongside your current phone plan. Plans
Simp Mobile is eSIM only. Nothing is sent in the post. What is an eSIM
Fair use on the UK eSIM is 750GB of data, 4,000 minutes and 2,000 texts each billing month. Your billing month starts on the day of the month your plan started, or on the last day of the month if that month is shorter, including when you pay every 3 months. Over the fair use limit, your UK line is paused until the end of that billing month and comes back when your next billing month starts. It is never slowed down. Fair use
In the UK, 5G is typically 100 to 250Mbps down and 10 to 25Mbps up, and 4G typically 20 to 50Mbps down and 5 to 15Mbps up. Coverage
Calls to numbers abroad and picture messages (MMS) are not included. Is Simp really unlimited?
To keep your number, text PAC to 65075, put the code in the Simp app and pick the day. The move is done generally within one working day. Your AI number can't be moved to another provider. Switching and PAC codes
UK students get any Simp Mobile monthly plan at the monthly price of the upfront plan, claimed through Student Beans. Students
What roaming is included?
Simp+ includes 10GB of data a month in Europe, for up to 15 days each billing month. It stops when used, until your allowance renews. Roaming
Simp Pro includes 20GB of data a month in Europe, for up to 15 days each billing month. It stops when used, until your allowance renews. Roaming
In Europe, your UK eSIM runs at the same speeds as in the UK, with no extra speed limit. Roaming
Simp+ includes 3GB of 5G data a month outside Europe, on the global roaming eSIM, then unlimited data at reduced 4G speed, up to a fair use limit of 20GB a month. Roaming
Simp Pro includes 5GB of 5G data a month outside Europe, on the global roaming eSIM, then unlimited data at reduced 4G speed, up to a fair use limit of 20GB a month. Roaming
Outside Europe, on the global roaming eSIM, your 5G allowance runs at the full speed of the local network, typically 60 to 250Mbps down and 10 to 40Mbps up, depending on the country and the local network. After it, data is unlimited at 4G, at 0.5 to 2Mbps, up to a fair use limit of 20GB a month. Roaming
Roaming covers 143 destinations. Roaming countries
Simp AI includes no roaming. Roaming
Where do I get help, and where are the terms?
Answers to common questions are on the support page, and the team answers email at hello@simpmobile.com. Support
The support line, +44 7868 279029, is answered 24/7 by one of our own personas. Support
Simp Mobile is a member of the Communications Ombudsman scheme, which is independent of it. Complaints
The terms, the privacy policy and every other legal document for the UK are on the legal page, with the version and date of each. Legal